About Us

We founded Broken Mirror in 2018 with a love for family, fashion, and sustainability

We design eco-friendly, one of a kind statement fashion pieces. They tell stories of nature, sustainability, joy, inclusion and empowerment.

We currently offer dresses, skirts, corsets, tops, and jackets. We love classic feminine shapes, flattering silhouettes that fit all ages, styles, and body types.

We design timeless garments, relevant and reusable. They're made with a commitment to sustainability, quality craftsmanship, and ethical construction.

Each garment is customizable and made-to-order, which reduces waste.

We also offer eco-friendly t-shirts, crop-tops, hoodies, and bags. They're down-to-earth and accessible. One regular cotton t-shirt needs 700 gallons of water to make. 

Choose eco-friendly for a better world.

We believe art and inspiration change the world

  • Our mission is to break mirrors in the fashion and beauty industries


    When we break mirrors, we let in the light!

    Let's rise...like a phoenix from ashes, broken pieces and glass shards. Fashion has always pushed culture forward.

    We design for artists, changemakers, rulebreakers, and activists.

    Each outfit, a billboard for change.

    We hope our designs inspire others to make positive changes, chase dreams, and choose eco-friendly.

    We believe ethically-made garments leave a bigger impact with a smaller footprint.

    We envision a more ethical, inclusive, and sustainable world.

    Join us!
    Shop now

We launched our first collection at New York Fashion Week in Sept. 2024: A Rose from Concrete.

Our collection was inspired by a Tupac poem about a rose that blooms in-between the cracks in concrete. Unstoppable beauty!

It’s about overcoming adversity as our rose blooms after every storm.

In the end, a rainbow of hope and sunshine.

Let in the light!!

We showed our collection at New York Fashion Week in September, 2024 for two shows: Runway 7 and the International Heritage Fashion Week. 

NYC, a Concrete Jungle: the City of Dreams. Concrete is also a huge contributor to climate change: our way to discuss sustainability with fashion, art and design.

What an amazing experience and our hearts are filled with gratitude!!

Watch our collection video below from our show with Runway 7!

We are a small-business owned by the Lully family.

  • Jennifer Lully

    Is the Founder and CEO.

    She loves fashion design, shoes, nature, yoga, Paris, dance, avoiding drama, and dressing up.

    She is a long-time animals rights activist, vegetarian, bohemian creative and lover of the eco-friendly.

    Jennifer works in finance as a Private Client Group Investment Counselor, and services a book of clients for a global RIA, Investment Advisor.

    She’s worked in finance over ten years and holds her Series 7, 63, and Series 65 financial licenses.

    She also hosts online events for the Start Up Club. They help entrepreneurs with business planning, fundraising, and strategic partnerships.

    https://www.thestartupclub.net/
  • Melissa Lully

    Jenn's sister, Co-Founder and Creative Director. Founder of Broken Mirror Beauty.

    She loves beauty, makeup artistry, photography, modeling, Seattle, craft days, beaches and forests.

    Melissa loves telling stories with each Broken Mirror photoshoot.

    She is most passionate about telling stories of inclusion and diversity with our brand.

    Her makeup artistry, creativity, detail and vision help bring each model, garment, and photo to life.

    Her professional background is in the finance and medical industries.

    She also loves her daughter, Erin more than the whole world. Yogi too!
  • Robin Lully

    Is their mom and Co-Owner.

    She is a retired chemical analyst, military wife, mom, world traveller, and sports lover.

    We grew up watching her sew, embroider, and quilt. Like any chemist, she’s detail-oriented, which suits sewing well.

    She taught us to mend broken things, not throw them out.

    Robin lives in Utah, where our company was founded.

    Jennifer and Melissa call the Portland, Oregon area home.

We are committed to sustainability, circularity, quality, lasting construction and ethical production.

  • Ethical Production

    Items are made on-demand, which reduces waste and unused inventory, and ship 4 – 7 days after purchase.

    We chose our eco-friendly distributor, as they’re committed to zero plastic, and ship all items plastic-free! Our eco-friendly t-shirts, crop-tops, hoodies, and bags are made in France.

    Our ready-to-wear pieces are designed by Jennifer. They're made individually and construction time depends on garment.

    We partnered with our teams in NYC, Columbus, OH, and most recently, Ontario Canada for their sustainable printing, pattern-making, construction, and ethical labor.
  • Our Fabrics:

    Photo of Jonas from our NYC team holding our Katrina bomber jacket above.

    We source fabric of the highest sustainable standards, including recycled, upcycled, innovative sustainable, and GOTS-certified organic.

    We love deadstock fabric, reusing discarded scraps to create upcycled beauty. Our prints incorporate water-based inks and modern eco-friendly design practices, like DTG printing.

    We respect animals and do not use animal-based fabrics. We choose vegan, cruelty-free alternatives instead.